

NMIMS Executive MBA in Marketing Management





NMIMS Executive MBA in Marketing Management - Course Details
The NMIMS Executive MBA in Marketing Management is designed for working professionals who want to strengthen their expertise in brand management, consumer behaviour, digital marketing, sales strategy, and market analytics while continuing their careers. The NMIMS Executive MBA in Marketing Management is a 2-year postgraduate program designed to develop expertise in brand management, digital marketing, consumer behaviour, and strategic marketing decision-making.
The NMIMS Online, a NAAC A++ accredited institution, offers a curriculum that focuses on marketing strategy, customer relationship management, retail marketing, and digital transformation in marketing. Supported by experienced faculty, industry-oriented learning, and a strong professional network, the NMIMS Executive MBA in Marketing Management helps learners prepare for leadership roles across marketing, sales, branding, and business development functions.
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Accredited. Recognized. Career Ready.

Ranked #52 among Universities & #24 in Management Category by NIRF 2025.

Ranked Among Top 10 MBA Programs in India by Outlook ICare MBA 2024

World Education Congress & Global Awards - Best Private Edtech University (2021)

Education Innovation Awards, Entrepreneur India (2022) for Best University for Online Degree.
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NMIMS Executive MBA in Marketing Fees Structure 2026
The NMIMS Executive MBA in Marketing fees, along with fee finance options, are available to make payment manageable over the duration of the program.
₹4,00,000/-
Total Program Fee
Get discount on Total Fees
₹2,50,000/-
Tuition Fee

NMIMS Executive MBA in Marketing Management Syllabus - Term-wise Breakdown
Here is the NMIMS Executive MBA in Marketing curriculum across 8 terms:
Management Communication
Financial Accounting
Quantitative Methods
Mathematics for Management
Finance
Spreadsheet Modelling - Excel 2013
Quick Facts
- AICTE Approved - The MBA WX program is AICTE-approved for working professionals.
- On-Campus Immersion - Networking sessions with peers, faculty, and industry veterans are built into the program structure.
Top Scholarships & Financial Benefits at NMIMS Online


Defence and Paramilitary Scholarship
Applicants must be active or retired personnel from the armed forces or paramilitary services, or their immediate family members, with a valid identity card as proof.
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Key Insights You must know before choosing
NMIMS Executive MBA in Marketing Management
NMIMS Online Sample Certificate
- You will receive an AICTE-approved Executive MBA degree in Marketing from NMIMS.
- The NMIMS Executive MBA is recognized internationally by WES, making it accepted globally.

These include assignments, quizzes, case study submissions, and capstone project contributions that build your applied understanding of management concepts throughout the program.
Internal Assessment (IA)
Term-End Examination (TEE)
These are held at the end of each term in a remotely proctored format. Learners must meet the minimum passing criteria in both IA and TEE to clear each subject.
Exam Pattern
What is NMIMS Executive MBA in Marketing Exam Pattern?
The examinations for the NMIMS Online Executive MBA in Marketing are conducted in a fully online mode with proctoring technology, ensuring secure and fair evaluation across all eight terms.
30%
Internal Assessment (IA)70%
Term-End Examination (TEE)NMIMS Executive MBA in Marketing Management - Eligibility Criteria
Educational Qualification
Candidates must hold a bachelor's degree (10+2+3) in any discipline from a recognized university or an equivalent degree recognized by the Association of Indian Universities (AIU).
Grades
A minimum of 55% marks in graduation is required with 3 years of work experience (50% for SC, ST, OBC, PwD candidates).
Work Experience
A minimum of 3 years of work experience is mandatory. Shortlisted candidates are required to undergo a Personal Interview as part of the admission process.
NMIMS Executive MBA Marketing Management Admission Process 2026
NMIMS Online Career Services - Opportunities & Hiring Partners
Key Highlights
Note: Salary figures are indicative, based on industry averages. Actual packages may vary depending on experience, role, and employer.












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Clear Your Doubts Before Enrolling
in NMIMS Executive MBA in Marketing Management
The NMIMS Online Executive MBA in Marketing curriculum includes core management subjects and marketing-focused electives such as Consumer Behaviour, Strategic Brand Management, CRM, Digital Marketing, IMC, Sales Management, and Marketing Research.
Yes. The Executive MBA program in Marketing at NMIMS combines marketing-focused subjects, industry projects, and executive-level learning with the credibility of an AICTE-approved degree from NMIMS.
The Executive MBA is designed for working professionals with 3+ years of experience and requires a Personal Interview for admission. It includes on-campus immersion for networking and a mandatory 6-month industry project, making it more immersive. The Online MBA in Marketing has no work experience requirement and is suited for fresh graduates and early-career professionals.
The fee is ₹2,50,000 for Year 1 and ₹2,00,000 for Year 2, totalling ₹4,50,000 for the program. A one-time payment option of ₹4,00,000 is also available. An Admission Processing Fee of ₹1,500 applies at registration. Fee finance options are available for enrolled learners.
Yes. NMIMS is NAAC A++ accredited and the program is AICTE-approved, making the degree valid for employment and further studies in India. It is also recognised internationally by WES, making it accepted in several countries abroad.
NMIMS offers paid career services, including career coaching, profile development, mock interviews, assessments, and access to premium job portals.
Graduates can pursue roles such as Marketing Manager, Brand Manager, Digital Marketing Manager, CRM Manager, Sales Manager, and Marketing Head.
Graduates can find opportunities across FMCG, retail, e-commerce, media, healthcare, consulting, and financial services sectors.
Yes. The curriculum and industry project experience are designed to prepare professionals for managerial and leadership positions in marketing.
Salary growth depends on experience, industry, and role, with many graduates advancing into higher-paying managerial and strategic marketing positions.
Yes. Applications for the July 2026 batch opened on 27th April 2026. The last date to submit applications is 2nd July 2026, followed by interviews until 7th July 2026. Admissions close on 15th July 2026, and classes commence on 27th July 2026.
Candidates must hold a bachelor's degree with a minimum of 55% marks (50% for SC, ST, OBC, PwD) and have at least 3 years of work experience. Shortlisted candidates must appear for a Personal Interview. Fresh graduates are not eligible for this program.
No entrance exam is required. Admission is based on academic qualifications, work experience, and performance in the Personal Interview conducted by NMIMS as part of the selection process.
The admission process includes application submission, document verification, and a Personal Interview conducted by NMIMS.
Yes. The program is specifically designed for working professionals with a minimum of 3 years of work experience.
Applicants need to submit academic certificates, work experience documents, identity proof, and other documents specified by NMIMS during admission.
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